Photo by Tristan Tamayo/INQUIRER.netRookie Matthew Wright found his touch late and Phoenix came back to beat Meralco, 94-90, in the 2017 PBA Philippine Cup Wednesday at Filoil Flying V Centre in San Juan.Wright fired 17 of his 22 points in the fourth quarter, where the shorthanded Fuel Masters rallied from double digits.ADVERTISEMENT EDITORS’ PICK Shanghai officials reveal novel coronavirus transmission modes Don’t miss out on the latest news and information. The Bolts, who led by as much as 12, 71-59, slipped to 2-3 despite drawing a career-high 24 points from rookie Jonathan Grey.Wright, the Fil-Canadian swingman, scored 10 points inside the last four minutes including Phoenix’s last three points all coming at the free throw line in the final 30 seconds.Sports Related Videospowered by AdSparcRead Next Smart hosts first 5G-powered esports exhibition match in PH Chinese-manned vessel unsettles Bohol town Taiwan minister boards cruise ship turned away by Japan PLAY LIST 01:31Taiwan minister boards cruise ship turned away by Japan01:33WHO: ‘Global stocks of masks and respirators are now insufficient’01:01WHO: now 31,211 virus cases in China 102:02Vitamin C prevents but doesn’t cure diseases like coronavirus—medic03:07’HINDI PANG-SPORTS LANG!’03:03SILIP SA INTEL FUND Smart’s Siklab Saya: A multi-city approach to esports MOST READ We are young PH among economies most vulnerable to virus Chinese-manned vessel unsettles Bohol town Tanduay happy with PBA D-League Draft haul As fate of VFA hangs, PH and US forces take to the skies for exercise Senators to proceed with review of VFA Where did they go? Millions left Wuhan before quarantine “I’m just relieved. We lost last two games by an average of 31 points. It was like sleepless nights for all of us,” said Phoenix head coach Ariel Vanguardia, whose squad improved to 3-3.“But I just challenged the guys. Halfway point of the conference, we just have to be thankful that we’re 2-3 because the way we’re playing we could have been 0-5.”FEATURED STORIESSPORTSGinebra teammates show love for SlaughterSPORTSWe are youngSPORTSFreddie Roach: Manny Pacquiao is my Muhammad AliThe Fuel Masters played without their two key veterans in JC Intal and Willie Wilson.“The guys stepped up with JC and Willie out tonight,” said Vanguardia. “Willie had amoebiasis even during our game against Star and he suffered from numbness due to complications with his meds while JC has a bruised rib.” View comments
Great Smoky Mountains National Park officials announced that the Clingmans Dome Observation Tower will be closed beginning Wednesday, August 23 through the remainder of the 2017 season to complete rehabilitation work thanks to funding received from a Partners in Preservation (PIP) grant. The $ 250,000 grant was awarded last summer to the Friends of the Smokies on behalf of the park after being one of the top nine, most voted for parks in the Partners in Preservation: National Parks Campaign in 2016.Straddling the North Carolina and Tennessee state line at 6,643 feet, the tower is a prominent landmark and destination as the highest point in the park. The rehabilitation work will consist of repairing the worst deteriorated areas on the concrete columns and walls, stabilizing support walls at the base of the ramp, and repointing some stone masonry. To accomplish this work in a timely manner and for the safety of our visitors the tower will be closed for the duration of the project.While visitors will not be able to climb the tower for views out over the surrounding tree tops, the Clingmans Dome parking overlook will be open and offers outstanding mountain top views. The visitor contact station and store, the trail to the tower, and all access to the trailheads in the vicinity will remain open. Visitors should expect some construction traffic in the vicinity of the contact station and along the trail.The observation tower is a precedent-setting design of the National Park Service’s Mission 66 program, which transformed park planning, management, and architecture and fundamentally altered the visitor experience in national parks. Since 1959, millions of visitors have climbed the tower, where they can see distances of up to 100 miles over the surrounding mountains and valleys. Some minimal preservation work today on the tower will ensure that visitors continue to experience this unique structure spiraling up from the highest point in the park.For more information about the Clingmans Dome Tower, please visit he park website at https://www.nps.gov/grsm/planyourvisit/clingmansdome.htm.About Partners in Preservation: Partners in Preservation is a program in which American Express, in partnership with the National Trust for Historic Preservation, awards preservation grants to historic places across the country. Since 2006, Partners in Preservation, a community-based partnership, has committed $16 million in preservation funding to nearly 200 diverse sites in eight different cities across the country.Through this partnership, American Express and the National Trust for Historic Preservation seek to increase the public’s awareness of the importance of historic preservation in the United States and to preserve America’s historic and cultural places. The program also hopes to inspire long-term support from local citizens for the historic places at the heart of their communities.
Minister Fikile Mbalula urges SouthAfricans to support national teams.The South African Department of Sports and Recreation recently launched the Ekhaya initiative to ensure that the country’s athletes stay in “homes away from home” when abroad for international competitions.The campaign is two-pronged: securing hospitality services for athletes and their families is the priority, but the drive has also been designed to enhance South Africa’s reputation as a desirable destination for business investment and tourism.Brand South Africa has partnered with the department to promote Ekhaya and use it to strengthen the country’s brand.“Ekhaya is a platform … which drives South Africa’s role and position as an emerging market of choice,” said Iggy Sathekge, director of stakeholder relations at Brand South Africa.“The platform will be used to showcase South African sectors and companies which amplify our support argument for the country as an attractive investment destination,” added Sathekge.Ekhaya promises to keep local athletes focused on bringing home gold medals, while also uplifting the economy through job-creation, said the department.Plans are to implement the campaign during the upcoming Rugby World Cup in New Zealand and the All Africa Games in Mozambique – the next major competitions in which South African teams will participate.Magnificent FridaysThe launch event, held at Freedom Park in Pretoria on 29 July 2011, was also used to reinforce Magnificent Fridays, a countrywide campaign used to drum up support for all the country’s national sport teams.The campaign is now sharply focused on the Springboks, as the team counts down the days until the Rugby World Cup.Sports Minister Fikile Mbalula urged citizens to support the campaign by wearing the national rugby team’s jersey every Friday.“Wear that jersey every Friday – we want to express to (captain) John Smit that they have the unwavering, unshaken support and that they must play and make us proud,” Mbalula said.Play your Part firmly behind SpringboksThe Brand South Africa’s Play your Part initiative is also being used to strengthen the Springbok campaign.Play your Part is a well-established national drive aiming to inspire South Africans to initiate developmental projects.“Brand South Africa has partnered with (the Department of Sports and Recreation) to mobilise support for the Rugby World Cup and the All Africa Games anchored around the Magnificent Fridays campaign. We encourage all South Africans to Play their Part in this regard,” said Sathekge.“We are encouraging all South Africans to wear sporting gear every Friday during the games to show their support for the national teams,” he added.The Andrew Mlangeni jacketMbalula also unveiled the Andrew Mlangeni jacket at the Ekhaya launch. It’s a green blazer that Mbalula will give to South African sports legends as a token of honour during the 2011 South African Sports Awards.The jacket of recognition is named after one South Africa’s anti-apartheid icons.Mlangeni was one of the longest serving political prisoners on Robben Island, spending 26 years there after being found guilty in the Rivonia trial.Although now a senior citizen, Mlangeni remains active in sport.“Andrew Mlangeni was an avid golf enthusiast. It has always been his passion, even now in his 80-something years of age, he still plays golf,” said Mbalula.
Marketers test a variety of factors for their ad campaigns, but one of the most difficult to test is the creative.It’s challenging to determine if this photo, or this design, or this script is more effective than another, since individuals have as many different reactions as they have to, say, one movie compared to another.Customer intelligence platform IgnitionOne is trying to remove some of that guesswork, releasing Wednesday a new capability that is designed to predict the performance of creative in a desktop or mobile ad, before the ad campaign is deployed.Static or animated. “With this feature,” said COO Christopher Hansen in a statement, “you can evaluate performance before an ad even runs.”An ad creative is uploaded to IgnitionOne’s Customer Intelligence Platform, which employs visual recognition algorithms to assess the creative’s characteristics. The creative can be a static display ad, or an animated gif.Hansen said in an interview that the visual recognition algorithm looks for such qualities as color, image placement and kind of image (e.g., a dog or a beach scene). It then treats the specific creative combination as a single type, and deep learning AI makes a prediction of clickthrough rate for that combo for specific audiences, as defined by weather, audience segment, device, location and so on.In the alpha test before today’s launch, Hansen claimed, the prediction accuracy as to how many users in a given audience would click on that particular creative implementation was 95 percent. No client companies are yet available to verify that figure, he said, as the alpha period used ongoing data in existing campaigns and is just now specifically launching this feature for brands.Why you should care. Various kinds of ad platforms offer varying degrees of performance prediction, including such creative predictions as those available from dynamic creative optimization (DCO) tools. Generally, though, DCO predictions are based on the varying creatives assembled on the fly, instead of utilizing any kind of submitted creative.But the increasing sophistication of visual recognition algorithms and pattern-detecting intelligence means that ad platforms will grow in their ability to know what approach works best for what kinds of users, such as IgnitionOne’s latest feature. The subjective factor of creative appeal becomes less subjective as the data becomes greater and the intelligence smarter.This story first appeared on MarTech Today. For more on marketing technology, click here.The post IgnitionOne now uses AI to predict a display ad’s performance — before it runs appeared first on Marketing Land.From our sponsors: IgnitionOne now uses AI to predict a display ad’s performance — before it runs HomeDigital MarketingIgnitionOne now uses AI to predict a display ad’s performance — before it runs Posted on 28th February 2019Digital Marketing FacebookshareTwittertweetGoogle+share IgnitionOne now uses AI to predict a display ad’s performance — before it runsYou are here: Related postsLytics now integrates with Google Marketing Platform to enable customer data-informed campaigns14th December 2019The California Consumer Privacy Act goes live in a few short weeks — Are you ready?14th December 2019ML 2019121313th December 2019Global email benchmark report finds email isn’t dead – it’s essential13th December 20192019 benchmark report: brand vs. non-brand traffic in Google Shopping12th December 2019Keep your LinkedIn advertising strategy focused in 202012th December 2019
Aparna’s grieving mother Geeta said she had told her about the mental and physical harassment meted out to the athletes by seniors.The budding rowing athlete, who died after consuming a poisonous fruit in an apparent suicide pact with her three colleagues, had apologised to her mother for taking the extreme step following alleged harassment by seniors at Sports Authority of India centre in Alapuzha, Kerala.Aparna’s grieving mother Geeta said Aparna had told her about the “mental and physical harassment” meted out to them by seniors at the SAI hostel while fighting for life at the hospital.”Mother please forgive me. I did this due to harassment of senior ‘chechis’ (elder sisters). Will I not survive?,” Aparna was quoted as saying by her mother hours before she breathed her last.Geeta also said her daughter had no intention of committing suicide, but took the extreme step as there was no other option before her following the continuous harassment.”My daughter had come home for ‘Vishu’ festival on April 15 and had told me it was difficult to share a room with the seniors. When the hostel warden was informed, she had promised to shift her to another room within three months”.But Geeta said her daughter later gave the impression that all was well at the hostel, probably as she did not want to cause any worry to her parents.”But in the hospital bed, while battling for her life, my child told me the truth about the seniors. Two seniors used to constantly harass Aparna and the other girls, due to which they consumed the poisonous fruit,” Geeta said.advertisementAparna had been undergoing training at the water sports training centre of Sports Authority of India for the past five years.Geeta said her daughter continued in the hostel despite the harassment because of the family’s circumstances.Aparna wanted to get a job to provide a better life to her younger brother, an eighth standard student at a local school.While her father is a worker in a house boat, her mother is an anganwadi worker. All the family’s hopes rested on the rowing champion, who had brought laurels to the state.